One of the most tangible benefits of out platform is the organic cross-promotion it generates. Artists who actively curate and engage with their peers naturally become more visible within the platform's community. This heightened visibility can lead to other artists taking notice of their work and promoting it within their own circles.
Find New Audiences
Imagine a scenario where an emerging musician regularly collaborates with other artists. Over time, their activity will earn them recognition and respect from other artists in the community. In response, these fellow artists might choose to cross-promote the emerging artist's work on their own social media platforms, sharing it with their audiences.
This ripple effect of cross-promotion extends the reach of the artist's work far beyond their initial following. It introduces their creations to a broader and more diverse audience, comprising not only music fans but also individuals interested in other creative fields.
For instance, a digital artist primarily focused on creating NFTs may find their work showcased and endorsed by a fellow artist who specializes in music production. In this scenario, the digital artist's NFTs gain visibility among music enthusiasts who may have previously been unacquainted with the NFT art scene.
Likewise, the musician who collaborated with a visual artist now has the opportunity to captivate a new audience segment: those passionate about visual art. This widening of horizons allows artists to diversify their following and tap into fresh demographics, broadening their creative influence and potential revenue streams.